TAM: A reference model for mobile cash adoption

Sussy Bayona Orè; Lizet Leyva Rodriguez

doi:10.1145/3134383.3134411

TAM: A reference model for mobile cash adoption

Sussy Bayona Orè, Lizet Leyva Rodriguez

Research output: Contribution to conference › Paper

2 Scopus citations

Abstract

© 2017 Association for Computing Machinery. Several theories of adoption models have been developed. All of them have different constructs depending on their application. Select a model is a difficult task because all of them have strong behavioural elements. In this paper a method of model selection is presented. The method was applied in order to select the most suitable model for an application related to device "Mobile Cash" technology. The method is based on four steps that are described in detail. The adoption models were evaluated based on eight criterions. In this article, shall be discussed each behavioral model such as TAM, IDT, TPB among others, and as a result the TAM model was selected. Finally, a model for Mobile Cash Adoption using TAM is present.

Original language	American English
Pages	148-152
Number of pages	5
DOIs	https://doi.org/10.1145/3134383.3134411
State	Published - 28 Aug 2017
Event	ACM International Conference Proceeding Series - Duration: 19 Jan 2019 → …

Conference

Conference	ACM International Conference Proceeding Series
Period	19/01/19 → …

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10.1145/3134383.3134411

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title = "TAM: A reference model for mobile cash adoption",

abstract = "{\textcopyright} 2017 Association for Computing Machinery. Several theories of adoption models have been developed. All of them have different constructs depending on their application. Select a model is a difficult task because all of them have strong behavioural elements. In this paper a method of model selection is presented. The method was applied in order to select the most suitable model for an application related to device {"}Mobile Cash{"} technology. The method is based on four steps that are described in detail. The adoption models were evaluated based on eight criterions. In this article, shall be discussed each behavioral model such as TAM, IDT, TPB among others, and as a result the TAM model was selected. Finally, a model for Mobile Cash Adoption using TAM is present.",

author = "Or{\`e}, {Sussy Bayona} and Rodriguez, {Lizet Leyva}",

year = "2017",

month = aug,

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doi = "10.1145/3134383.3134411",

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pages = "148--152",

note = "ACM International Conference Proceeding Series ; Conference date: 19-01-2019",

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AU - Orè, Sussy Bayona

AU - Rodriguez, Lizet Leyva

PY - 2017/8/28

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AB - © 2017 Association for Computing Machinery. Several theories of adoption models have been developed. All of them have different constructs depending on their application. Select a model is a difficult task because all of them have strong behavioural elements. In this paper a method of model selection is presented. The method was applied in order to select the most suitable model for an application related to device "Mobile Cash" technology. The method is based on four steps that are described in detail. The adoption models were evaluated based on eight criterions. In this article, shall be discussed each behavioral model such as TAM, IDT, TPB among others, and as a result the TAM model was selected. Finally, a model for Mobile Cash Adoption using TAM is present.

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ER -

TAM: A reference model for mobile cash adoption

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