Technology Push: Approach for Innovation in Peruvian Companies

© 2018 IEEE. There is no doubt that assimilation and generation of innovations is one of the factors that has contributed significantly to the introduction of change in the business and maintaining its competitiveness, many companies having attempted to systematize innovation across different model, being the »Technology push» - technology push a linear model that analyzes the innovation process that occurs from basic research as representing science, and culminates with the actual sale of a product manufactured, characterized by its technological capabilities of a particular society are essentially a function of the boundaries of their knowledge, technocratic approach to conceive technological developments in terms of organization of technical development processes and material inventions. This paper evaluates and analyzes this tool applied to the situation in Peru resulting in force as detailed in two cases of Peruvian companies that have been successful because the country still lacks basic research but it is necessary to use the market pull (response to a need for market demand). Concluding that although this tool technology push is geared more towards leading companies and large, with internal departments of R D, it can be adapted to small businesses but is further complicated by the lack of information and by poor investment for innovation projects. The aim of this article is to give an analysis of the literature review on the »technology push» revealing whether it is favorable or not to apply to the Peruvian reality as a tool for innovation management.